Geoconcept

Nice Matin

Boosting sales - a vital direct marketing resource.

Nice matin - the best selling daily newspaper in South East France and Corsica began using GeoConcept as a sales aid in 2001.

JCDecaux: French leader in out of home media

For more than 10 years, JCDecaux has placed its trust in GeoConcept. The French leader in street marketing has a dual goal - to optimise management of their outdoor billboards – more than 120,000 in France – and inject dynamism into the media campaigns drawn up for their advertiser clients.

Affimext: regional billboard advertising

Affimext, a federation of regional billboard providers, represents twenty outdoor advertising companies based in 40 French departments, covering more than 200 urban areas with more than 10,000 panels located in some 400 networks. Less than a year ago, the group invested in the GeoConcept application to assist sales engineers in the different regions, and to feed data to Affimétrie, a joint venture company responsible for calculating the audiences for different advertising boards and panels in France.

SDVP le Parisien : distributive and selling company of le Parisien newspaper

Improve and make easier daily rounds management.

SDVP, a 100% subsidiary of Le Parisien group, sells and distributes Le Parisien to subscribers, distributors and points of sales. Le Parisien Distributive and Selling Company (Société de Distribution et de Vente du Parisien, SDVP) delivers more than 350,000 newspapers a day: it musts own a significant mobile fleet. 1,200 vehicles thus do more than 800 rounds a day in the Ile-de-France, a French region, and the Oise, a French department (34 warehouses).